by Eddie Hill | May 18, 2016 | Uncategorized
One of the biggest challenges for brick-and- mortar store owners is finding ways to increase foot traffic to their stores. That was always the case, but it has become increasingly difficult to bring people into stores in recent years thanks to the explosion of online...
by Eddie Hill | May 13, 2016 | Uncategorized
Regardless of what product or service you sell, the chances are good that the vast majority of your customers are avid mobile users. In the United States, more than 90% of all adults own cell phones, and more than 60% own smart phones. 2015 was the first year that...
by Eddie Hill | May 6, 2016 | Uncategorized
Are conversions on your home page lagging behind your expectations? There is an art to designing a high-converting home page, and a lot of small businesses simply don’t give the content and appearance of their website enough attention. The good news is that...
by Eddie Hill | Apr 29, 2016 | Uncategorized
Are you making the most of your social media pages? Sites like Facebook and Twitter are a wonderful way to interact with current customers, but if you handle them properly, they can also be a great source of new leads. A lot of local businesses don’t do a good...
by Eddie Hill | Apr 22, 2016 | Uncategorized
Have you given much thought to building a brand for your small business? If you’re like a lot of business owners, you haven’t. You spend your days wearing many different hats, handling everything from accounting to ordering to marketing. If you don’t have a dedicated...
by Eddie Hill | Apr 13, 2016 | Uncategorized
So you finally want to start a newsletter for your local business? It’s a good idea for local businesses. In fact, email newsletters can help boost your sales dramatically but most small business owners simply overlook its significance. Email open rates are still...