But what tools are we talking about?
In this article, we’ll outline ten digital marketing tools that you can leverage to scale your business in 2022.
1. Canva
Canva is a cloud-based tool with a user-friendly interface that makes editing and creating designs easier. By using Canva, you can make social media graphic designs, posters, newsletter designs, lead magnet templates, packaging designs, flyers, and more in a matter of minutes.
Pricing
$0 for Canva Free.
$12.99 per month or $119.99 per year for Canva Pro.
2. CopyAI
As its name suggests, CopyAI is an artificial intelligence tool that produces copy. It features an extremely advanced machine language model called GPT-3. Using CopyAI allows you to create human-like, genuine-sounding copy quickly.
Pricing
$35 per month or $420 per year for CopyAI Solo.
3. Grammarly
Speaking of creating copy, Grammarly is another tool you can use to make sure your copy is readable and error-free. Best used with tools like CopyAI, Grammarly checks the spelling, grammar, and readability of your sales letters, emails, blog posts, and more.
Pricing
$0 for Grammarly Free.
$12.50 per member each month.
4. Ahrefs
Ahrefs is a tool that helps put your website on the first page of Google. By using Ahrefs, you can monitor your competition, look for keywords, see how difficult it is to rank those keywords, and more.
Pricing
$0 for some keyword research, link building, and SERP tools.
$99 per month for Ahrefs Lite.
5. Google Analytics
Developed by the world’s largest search engine, Google Analytics is a must-have. This tool gives you insights such as page impressions and click-through rates that let you monitor the performance of your website.
Pricing
Free.
6. Buffer
Over 160,000 small businesses use Buffer, a tool made for social media management. Buffer saves you time by letting you schedule your posts to Facebook, Instagram, Pinterest, Twitter, and LinkedIn.
Pricing
$0 for Buffer’s publishing tools.
$5/month/social channel for Buffer’s publishing, analytics, and engagement tools.
7. Vimeo
Vimeo offers video hosting, sharing, and editing. You can use this tool to make amazing videos from scratch or through templates, record promotional videos, and live-stream your products or services.
Pricing
$7 per month for Vimeo Plus.
$20 per month for Vimeo Pro.
8. MobileMonkey
MobileMonkey is a multi-platform tool that lets users build Instagram, Facebook, Webchat, and SMS chatbots. Using MobileMonkey, you can automatically qualify leads, nurture them, and convert them to paying customers.
Pricing
Starts at $19 per month for one feature.
9. Trello
Trello is a digital marketing tool that lets users organize projects into lists and cards. This tool lets your team know what you are working on, what needs to be reviewed, and who’s working on what.
Pricing
$0 for Trello’s basic features.
$5 per month for Trello Standard.
$10 per month for Trello Premium.
10. MailChimp
With over 12 million users, MailChimp is the top email marketing tool in the world. This tool lets you send automated email sequences to your list, converting leads to paying customers and retaining them.
Pricing
$0 for up to 2,000 contacts and 10,000 sends per month.
Starts at $9.99 for up to 500 contacts and 100,000 sends per month.
Conclusion
So, if you’re looking to take your business up a notch this year, make sure to leverage some or all of these ten digital marketing tools. Combine the right strategies with the right digital marketing tools and you have a recipe for success in 2022 and beyond. If you need help putting together a winning strategy, don’t hesitate to contact us. We would be more than happy to help you achieve your business goals for 2022!