Most marketing advice is written by people who’ve never had to choose between run- ning a Facebook ad and making payroll. This article isn’t that. This is for the local business owner who has a real budget — maybe $300 a month, maybe $1,000 — and needs to know exactly...
There’s a video out there of a pressure washing guy in a beat-up t-shirt, filming himself cleaning a driveway on a Tuesday afternoon. No script. No ring light. No editor. He just propped his phone against a bucket and hit record. That video got 340,000 views. The...
Here’s something that happened on February 11, 2026 that most local business owners completely missed: TikTok launched its opt-in Local Feed in the United States, surfacing content related to nearby travel, news, events, shopping and dining based on the user’s current...
Let’s address the elephant in the room first: yes, Facebook is still very much alive. In fact, Facebook has about 3.07 billion monthly active users Jay Mehta — making it the largest social platform on the planet by a wide margin. Over 90% of small businesses are using...
