Top Social Media Trends for Local Businesses in 2024 and Beyond

Top Social Media Trends for Local Businesses in 2024 and Beyond

As social media continues to evolve, 2024 and beyond is packed with opportunities for local businesses to connect with customers in meaningful ways. If you’re still relying on outdated tactics, now’s the time to refresh your approach with some of the most impactful...
Top 10 Podcasts Every Local Business Owner Should Be Listening To

Top 10 Podcasts Every Local Business Owner Should Be Listening To

Running a local business is tough, and staying on top of marketing, customer loyalty, and operational efficiency is essential. The easiest way to keep learning while on the go? Podcasts. We’ve selected 10 podcasts that deliver practical, no-nonsense advice...
Is Your Email List Dead? Here’s How to Revive It Like a Pro

Is Your Email List Dead? Here’s How to Revive It Like a Pro

After 20 years in email marketing, I’ve seen it all—lists that fizzle out, email campaigns that flop, and businesses that think their email list is beyond saving. But what happens when your list goes quiet—and your emails seem to disappear into a void, never to be...
Hyper-Local Content Marketing: How to Become the Go-To Business in Your Neighborhood

Hyper-Local Content Marketing: How to Become the Go-To Business in Your Neighborhood

What if I told you that one of the most powerful marketing tools you have is sitting right outside your storefront? That’s right—your local community! If you’re not leveraging hyper-local content marketing, you’re missing out on one of the easiest ways to become the...
Creating Magnetic Video Content: Pro Level Tips To Elevate Your Engagement

Creating Magnetic Video Content: Pro Level Tips To Elevate Your Engagement

Short-form video is no longer just “the future” of digital marketing—it’s here and it’s dominating. Whether you’re trying to capture attention on TikTok, Instagram Reels, or YouTube Shorts, it’s all about magnetic content that sticks in your audience’s minds....