by prosperousim | Feb 11, 2019 | Content Marketing
Slowly but surely, it is becoming more difficult to read anything about marketing these days without reading about engaging potential customers. But what does that really mean? Engaging means capturing someone’s attention – connecting – and having a conversation. Not...
by prosperousim | Feb 4, 2019 | Online Marketing, Website
Attracting a visitor to your website at least once means that your marketing is strong enough – or your Google rank is high enough – that you stood out from the competition and snagged some traffic, And that’s good. But what happens after that? If you know...
by prosperousim | Jan 28, 2019 | Facebook, Online Marketing
Facebook video marketing may be the single best way to increase conversions and sales for your business. Therefore, not using it for advertising may be a big mistake! A bold statement, however, there is plenty of evidence to back it up. People watch a huge amount of...
by prosperousim | Jan 21, 2019 | Online Marketing, Website
What are the first things that come to mind when hearing the term ‘artificial intelligence’? Thoughts may veer to the ominous HAL in 2001: A Space Odyssey, and many people veer that way. And yet, there is the opinion that it’s a mistake for small business owners to...
by prosperousim | Jan 14, 2019 | SEO (Search Engine Optimization)
Has your organic traffic taken a nosedive or maybe a significant dip? These changes are happening for a reason. Google tweaks its search algorithm all the time. Updates vary from being small and make only a small difference in search rankings. Others are major in...