Most marketing advice is written by people who’ve never had to choose between run- ning a Facebook ad and making payroll. This article isn’t that. This is for the local business owner who has a real budget — maybe $300 a month, maybe $1,000 — and needs to know exactly...
There’s a video out there of a pressure washing guy in a beat-up t-shirt, filming himself cleaning a driveway on a Tuesday afternoon. No script. No ring light. No editor. He just propped his phone against a bucket and hit record. That video got 340,000 views. The...
Here’s something that happened on February 11, 2026 that most local business owners completely missed: TikTok launched its opt-in Local Feed in the United States, surfacing content related to nearby travel, news, events, shopping and dining based on the user’s current...
Let’s get something out of the way before we dive in. This article isn’t about page speed. It’s not about making your site mobile responsive. It’s not about adding a contact form or putting your phone number in the header. If you’re still working on that stuff,...
Let’s address the elephant in the room first: yes, Facebook is still very much alive. In fact, Facebook has about 3.07 billion monthly active users Jay Mehta — making it the largest social platform on the planet by a wide margin. Over 90% of small businesses are using...