by prosperousim | Jun 8, 2018 | Content Marketing, SEO (Search Engine Optimization)
Your website content sucks. Ouch. That’s painful to hear, but it’s also probably true. But you’re not alone. Most small business website content sucks. It’s badly conceived, poorly written, boring, and – worst of all – ineffective. Double Ouch. The good news is, you...
by prosperousim | Jun 1, 2018 | Content Marketing, Online Marketing, SEO (Search Engine Optimization)
Search has changed in the last four years. Anybody who’s paying attention knows that. Since 2014, mobile searches have overtaken desktop searches. At the same time, Google has prioritized local searches to the point where finding non-local results has become almost...
by prosperousim | May 27, 2018 | Content Marketing, SEO (Search Engine Optimization)
Who are you and why should anybody care what you think? If you can’t answer that question in a compelling manner, then you’re probably not an authority figure in your niche. Maybe you’re just starting out. Or, maybe you’ve been in the game a while, but you’re having a...
by prosperousim | May 19, 2018 | Content Marketing, Email Marketing, Online Marketing, Online Reputation, SEO (Search Engine Optimization)
Online marketing is easy. Everybody’s doing it, from bloggers to Etsy entrepreneurs. Why should you pay for something you can do yourself, right? You could look at it that way. It’s certainly true that technology has made marketing more accessible than ever. If you’re...
by prosperousim | Apr 27, 2018 | Content Marketing, Online Marketing, Online Reputation, SEO (Search Engine Optimization)
If you tend to keep up with SEO and search trends, then you know that almost everything focuses on Google. And why not? Google is by far the largest search engine, snagging about two-thirds of all searchers. Two-thirds is a lot, but do you notice what’s missing there?...
