by prosperousim | Jul 17, 2013 | Social Media
Twitter recently announced that its paid ad platform is now available to any who wish to use it. In testing for more than a year, Twitter has been gauging user feedback and refining Twitter ads. The most noticeable difference in this ad platform vs. Facebook’s...
by prosperousim | Jul 12, 2013 | Online Marketing
Mobile marketing is evolving as quickly as the phone models are, and keeping up with all the cool gadgets to help us traverse this convenient and now-indispensable technology is challenging but exciting. So to help you stay informed, below are 3 new tools we’ve...
by prosperousim | Jul 9, 2013 | Social Media
For you fans of “Kitchen Nightmares” starring Gordon Ramsey, you must still be reveling in the social brouhaha that erupted following an episode in early May. Owners Amy and Samy Bouzaglo of Amy’s Baking Company in Scottsdale, Ariz. didn’t feel...
by prosperousim | Jul 9, 2013 | Social Media
Marketing: “Vanity” Metrics You Ought To Ignore “Vanity metrics” is a term you may or may not have heard of. It refers to the standards by which we assess our traffic and online viability. What we are beginning to learn is that several of these...
by prosperousim | May 28, 2013 | Phone App
Design Is the Killer App So you don’t think design plays a part in first impressions? Guess again! A study by researchers at the Missouri University of Science and Technology in 2012 revealed that it takes two-tenths of a second to form a first impression, give...