by Eddie Hill | Oct 4, 2022 | Business Marketing, Digital Marketing, Online Marketing
Everyone makes mistakes, especially when trying out new marketing strategies. However, when your small business is putting its reputation (and money) on the line to experiment with new digital marketing strategies, making certain mistakes can be costly. With that in...
by Eddie Hill | Sep 26, 2022 | Business Marketing, Digital Marketing, Online Marketing, Website
When it comes to the performance of your website, page speed is vital. Your web pages must load quickly and seamlessly to lower your bounce rate and boost visitor engagement. In this article, we’ll explain why it’s important, and show you how to measure...
by Eddie Hill | Sep 20, 2022 | Business Marketing, Digital Marketing, Email Marketing, Online Marketing, SMS Marketing
For decades, email has been the preferred method for sending and receiving mass messages and reaching audiences. Text (or SMS) marketing, on the other hand, is a quick, cost-effective way to share promotions and updates with customers. So, which reigns supreme? SMS or...
by Eddie Hill | Sep 14, 2022 | Business Marketing, Digital Marketing, Online Marketing
Economists predict that the United States will enter a recession by late next year or early 2024 as inflation ripples through the global economy. With a recession on the horizon, businesses and industry leaders are in uncharted territory. Is digital marketing a good...
by Eddie Hill | Aug 31, 2022 | Business Marketing, Digital Marketing, Online Marketing
We are currently living in the internet age, which means your business needs to evolve along with it. Digital marketing can help promote your company, brand, and products or services. There is an audience to be reached online, as well as a reputation to be...
by Eddie Hill | Aug 23, 2022 | Business Marketing, Digital Marketing, Online Marketing, SEO (Search Engine Optimization)
When it comes to running a business in your local area, search engine optimization (SEO) is essential. If you aren’t sitting pretty in the top rankings on page one, it makes potential customers wonder one thing – how good are you, REALLY? With that in mind, if your...