by Eddie Hill | Apr 18, 2022 | Business Marketing, Digital Marketing, Online Marketing, Website
It’s no secret that every business needs customers to generate revenue and profits. And to survive in this competitive market, you need to maximize your conversion rate to get the absolute most out of your marketing efforts. So if your leads are not converting...
by Eddie Hill | Apr 13, 2022 | Business Marketing, Digital Marketing, Online Marketing, SMS Marketing
Nowadays, people always have their phones with them. If it’s not in their hand at this moment, it’s likely within reach. That’s why SMS messaging, when done correctly, is a lucrative marketing strategy: you know you can always reach your subscribers quickly. SMS...
by Eddie Hill | Apr 7, 2022 | Business Marketing, Digital Marketing, Infographics, Online Marketing
A call-to-action (CTA) is a marketing term used to describe an instruction to the viewer of an advertisement or web page to take a specific action, such as “call now,” “click here,” or “download now.” A CTA is important because it...
by Eddie Hill | Apr 4, 2022 | Business Marketing, Digital Marketing, Online Marketing, Social Media Marketing
Behind every successful business is a good marketing strategy. But sometimes your budget is tight, and you can’t afford to spend the big bucks on advertising. When this happens, it’s easy to cease all marketing efforts. But a small budget isn’t a good reason to...
by Eddie Hill | Mar 28, 2022 | Business Marketing, Digital Marketing, Online Marketing, Social Media Marketing
As a business living in 2022, you probably have a nice website and at least one profile on a social media platform. That’s great! But does your content have a purpose? Is it working for you as a tool to grow your sales? Or does it merely exist so you can check a box...
by Eddie Hill | Mar 21, 2022 | Artificial Intelligence (AI), Business Marketing, Digital Marketing, Online Marketing
Every day, artificial intelligence gets smarter and easier to work with. And it’s no longer just for the large businesses and corporations. AI is accessible to small businesses today more than ever before. The power of AI lies within its ability to gather and...
