by Eddie Hill | Feb 8, 2023 | Business Marketing, Content Marketing, Digital Marketing, Online Marketing
Storytelling has become an increasingly popular marketing tool for businesses, big and small, to connect with their audience. The reason is simple – stories evoke emotions, and emotions drive human behavior. By weaving a compelling narrative around their brand, local...
by Eddie Hill | Jan 16, 2023 | Business Marketing, Content Marketing, Digital Marketing, Online Marketing, Social Media Marketing
Nano-influencers and micro-influencers are content providers and key opinion leaders (KOLs) that have smaller audiences ranging from 10,000 to 75,000 followers. They frequently fly under the radar because of their relatively small following. The cool part? Their...
by Eddie Hill | Nov 7, 2022 | Business Marketing, Content Marketing, Digital Marketing, Online Marketing
So you’ve got your website up and running, the design is sweet, your page speed is breaking the Google speedometer, and social media plugins are enabled. You’re all set to start creating content but there’s a problem… If you’re suffering...
by Eddie Hill | Oct 17, 2022 | Business Marketing, Content Marketing, Digital Marketing, Online Marketing
In the past, local marketing was easy. You paid for a listing in the Yellow Pages, printed flyers, and possibly placed an ad in the local newspaper. People were aware of who you were and where you were. Then came web marketing and everything changed. At first, the...
by Eddie Hill | Aug 25, 2022 | Business Marketing, Content Marketing, Online Marketing, Video Marketing
Today, operating a small business means competing against other businesses potentially with more resources. To get ahead of the competition, you need to be intelligent with how you market your business. What are the best ways to market your business? Video marketing...
by Eddie Hill | Jul 26, 2022 | Business Marketing, Content Marketing, Digital Marketing, Online Marketing, Social Media Marketing
People are constantly on the move, and in today’s world people no longer want to sit through long videos that take up their time. Instead, they prefer short-form “bite-sized” content, or short videos, that are easy to consume on the go and don’t require too much...
