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Why Your Business Needs a Lead Magnet

Why Your Business Needs a Lead Magnet

by Eddie Hill | Jan 14, 2022 | Business Marketing, Email Marketing, Lead Magnets, Online Marketing

The online world is full of competition that can drown out your marketing campaigns with nothing more than a strategically placed cute cat meme. To ensure your messaging rises above the rest, you need to integrate every single technique and customer touchpoint...
7 Underrated Social Media Strategies You Should Be Using Right Now

7 Underrated Social Media Strategies You Should Be Using Right Now

by Eddie Hill | Jan 10, 2022 | Business Marketing, Online Marketing, Social Media Marketing

Growing your small business’s social media presence is crucial to your success, especially in today’s digital age. Lacking a social media presence in today’s online ecosystem is the downfall of most modern businesses, ultimately categorizing your business as...
Video Marketing 101 for Your Small Business

Video Marketing 101 for Your Small Business

by Eddie Hill | Dec 29, 2021 | Business Marketing, Content Marketing, Online Marketing, Video Marketing

If content is king, then video content is the reigning emperor. By 2022, online videos will make up more than 82% of all consumer internet traffic – 15 times higher than in 2017. If you want to engage with internet users who make up most of the world’s...
Top 10 Content Marketing Tools of 2021

Top 10 Content Marketing Tools of 2021

by Eddie Hill | Dec 23, 2021 | Business Marketing, Content Marketing, Online Marketing

As a small business, it can be hard to designate time and energy to create content for your audience. But the fact is, one of the best ways to raise awareness about your business and grow your customer base is through content marketing.   The good news is you don’t...
The Odds of Success: Which Social Media Platform Has The Best ROI?

The Odds of Success: Which Social Media Platform Has The Best ROI?

by Eddie Hill | Dec 17, 2021 | Business Marketing, Online Marketing, Return on Investment (ROI), Social Media Marketing

 No matter what type of business you have, it’s no secret that you should want to get the best ROI on your marketing efforts. Right now, there is no better place to get a return on your investment than social media. But which platform is the most advantageous to your...
Social Media Marketing Trends You Should Not Ignore

Social Media Marketing Trends You Should Not Ignore

by Eddie Hill | Dec 10, 2021 | Business Marketing, Online Marketing, Social Media Marketing

The “new normal” brought about by the Covid-19 pandemic requires every company to put extreme importance on everything digital marketing. Although search optimization and e-mail are still critical components of the marketing strategy, social media is what people like...
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