by prosperousim | Aug 20, 2019 | Uncategorized
You probably already know that Facebook has more than two billion active monthly users. Obviously, not all of them are in your target audience – but many of them are. For that reason, it’s important to understand how to use Facebook to encourage your existing...
by prosperousim | Aug 12, 2019 | Uncategorized
Is your website hip and modern – or is it out-of-date and sad? If it’s been a while since you updated your site, there’s at least a chance that it’s a dud. That doesn’t mean that it’s your job to give an honest evaluation and update it if it’s not good enough....
by prosperousim | Jan 7, 2019 | Uncategorized
When it comes to marketing trends, do we really need to bother? Should we even care? That is a popular attitude to have. Some trends are here and gone before you even have time to figure out how to take advantage of them. It’s easy to dismiss trends as fleeting. With...
by prosperousim | Dec 31, 2018 | Uncategorized
What is included in your marketing mix? Like most local businesses, you’re probably doing a mix of online and offline marketing. Potentially engaging with customers on social media, hosting local events, blogging, and advertising in the local paper as well. Even...
by prosperousim | Dec 24, 2018 | Uncategorized
Making money requires spending money, at least, that’s what they say. And yet, for some small business owners, a generous marketing budget just isn’t in the cards. You can skimp on marketing, but it is a possibility you haven’t considered something that you should be...
by prosperousim | Dec 11, 2018 | Uncategorized
A shopper’s social media experience is roughly the same on a laptop as it is on a smartphone: a shopper scrolls her feed and pauses when she see an interesting post, whether it’s “sponsored” from a brand or a picture of her friend’s baby. Incidentally, her social...
