A call-to-action (CTA) is a marketing term used to describe an instruction to the viewer of an advertisement or web page to take a specific action, such as “call now,” “click here,” or “download now.” A CTA is important because it encourages website visitors or ad viewers to take action, which leads to conversions for your business.

There are a few things to keep in mind when crafting a call-to-action:

1. The CTA should be clear and concise – you want your viewer to know exactly what you want them to do.
2. The CTA should be relevant to the product or service you’re promoting.
3. The CTA should be placed in a prominent location on your website or ad.
4. The CTA should stand out from the rest of the content on your page – use color, font size, or other design elements to make it pop.

Here are 40 examples of call-to-action buttons that are sure to get clicks!

Sometimes, the best way to get your audience’s attention is with a persuasive call-to-action. Your message will be more memorable and satisfying if it includes an incentive for taking some kind of corresponding conversion- whether that means signing up for something new or making another purchase from you!

 

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