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Digital Marketing in 2022: The Future of Marketing

Digital Marketing in 2022: The Future of Marketing

by Eddie Hill | Jan 25, 2022 | Business Marketing, Digital Marketing, Online Marketing, Small Business Marketing

November through January is one of the most exciting times for digital marketers. It is a time when budgets are drawn up and new marketing strategies are solidified. As a small business owner, you don’t have a team of marketers working on your behalf to...
How to Bounce Back from a Sales Slump

How to Bounce Back from a Sales Slump

by Eddie Hill | Jan 20, 2022 | Business Marketing, Online Marketing, Sales and Marketing

Unfortunately, there really is no way to avoid a future sales slump. Whether you run a seasonal lobster shack off the coast of Maine or a year-round surf & turf restaurant in Hawaii, you are bound to experience a short period when your bottom line fluctuates....
Why Your Business Needs a Lead Magnet

Why Your Business Needs a Lead Magnet

by Eddie Hill | Jan 14, 2022 | Business Marketing, Email Marketing, Lead Magnets, Online Marketing

The online world is full of competition that can drown out your marketing campaigns with nothing more than a strategically placed cute cat meme. To ensure your messaging rises above the rest, you need to integrate every single technique and customer touchpoint...
7 Underrated Social Media Strategies You Should Be Using Right Now

7 Underrated Social Media Strategies You Should Be Using Right Now

by Eddie Hill | Jan 10, 2022 | Business Marketing, Online Marketing, Social Media Marketing

Growing your small business’s social media presence is crucial to your success, especially in today’s digital age. Lacking a social media presence in today’s online ecosystem is the downfall of most modern businesses, ultimately categorizing your business as...
Video Marketing 101 for Your Small Business

Video Marketing 101 for Your Small Business

by Eddie Hill | Dec 29, 2021 | Business Marketing, Content Marketing, Online Marketing, Video Marketing

If content is king, then video content is the reigning emperor. By 2022, online videos will make up more than 82% of all consumer internet traffic – 15 times higher than in 2017. If you want to engage with internet users who make up most of the world’s...
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