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How Positive Reviews Affect Your Search Engine Rankings

How Positive Reviews Affect Your Search Engine Rankings

by Eddie Hill | Dec 20, 2023 | Business Marketing, Digital Marketing, Online Marketing, Online Reputation

Ever wondered if positive reviews can influence your search engine rankings? Well, the short answer is yes, they can! Google’s algorithms, which might seem as mystical as a spell from a sorcerer’s book, are actually quite logical. They meticulously...
Top 10 Tips to Maximize Your Local PPC Budget

Top 10 Tips to Maximize Your Local PPC Budget

by Eddie Hill | Dec 1, 2023 | Business Marketing, Digital Marketing, Online Marketing, Paid Per Click

In today’s digital era, Pay-Per-Click (PPC) has solidified its place as a linchpin in the marketing landscape. As countless businesses navigate the ever-changing world of online advertising, juggling escalating costs with tight budgets, the fundamental question...
How to Restore Your Online Reputation in 30 Days

How to Restore Your Online Reputation in 30 Days

by Eddie Hill | Nov 19, 2023 | Business Marketing, Digital Marketing, Online Marketing, Online Reputation

Once upon a time in a bustling town, there was a family-owned bakery called “Sweet Delights.” This little shop was known for its buttery croissants and velvety chocolate cakes.  However, during a particularly busy season, they hired a few temporary staff...
The Art of the Comeback: How to Win Back Lost Customers

The Art of the Comeback: How to Win Back Lost Customers

by Eddie Hill | Oct 23, 2023 | Business Marketing, Digital Marketing, Online Marketing

Every business grapples with the challenge of losing customers. The true measure of success, however, is not just attracting customers, but also winning back the ones you lost and securing their loyalty. Recognizing the value of each customer is essential. Given that...
10 Easy Steps: How to Conduct an Effective Online Competitor Analysis

10 Easy Steps: How to Conduct an Effective Online Competitor Analysis

by Eddie Hill | Sep 21, 2023 | Business Marketing, Digital Marketing, Online Marketing

Any successful business owner will tell you that understanding your competition is akin to wielding a secret weapon. Knowing who your competitors are, what they excel at, and where they fall short can provide invaluable insights for your business strategy. This is...
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