by Eddie Hill | Dec 7, 2022 | Business Marketing, Digital Marketing, Email Marketing, Online Marketing
Did you know that email is used by more than 4.5 billion people worldwide? And almost 80% of companies use it as their main way to find and retain customers. With numbers like that, it’s no surprise that cyber security threats have risen, and hackers and...
by Eddie Hill | Dec 4, 2022 | Business Marketing, Digital Marketing, Online Marketing
With Thanksgiving now over and in the rear-view mirror, we are right in the middle of the holiday season and it’s time to plan your holiday promotions. Before you break out the Christmas decorations, you should finalize your holiday marketing plan. The pandemic...
by Eddie Hill | Nov 27, 2022 | Business Marketing, Finance, Online Marketing
Credit cards make it simple for your company to receive payments, but they also cause a small cash flow leak. Processing fees may appear minor and may take some time to comprehend, but a 1.5%-3.5% reduction in cash flow can quickly add up to thousands of dollars in...
by Eddie Hill | Nov 11, 2022 | Business Marketing, Digital Marketing, Online Marketing
Voice search is quickly becoming the norm. Voice search might seem like it’s just getting started, but devices like Amazon Echo and Google Home are the most advanced voice assistants that people have ever used. Voice search isn’t just shaping up to be the...
by Eddie Hill | Nov 7, 2022 | Business Marketing, Content Marketing, Digital Marketing, Online Marketing
So you’ve got your website up and running, the design is sweet, your page speed is breaking the Google speedometer, and social media plugins are enabled. You’re all set to start creating content but there’s a problem… If you’re suffering...
by Eddie Hill | Oct 31, 2022 | Business Marketing, Digital Marketing, Online Marketing, Social Media Marketing
If you’re in charge of SEO or social media for your business, I hope you’re aware that Google now indexes your social media posts. Google monitors the biggest social media platforms, from Twitter and Facebook to TikTok and Instagram. Google indexes...
by Eddie Hill | Oct 21, 2022 | Business Marketing, Digital Marketing, Online Marketing
“My customers appreciate the excellent quality, service, and attention to detail that I provide. If only more people were aware of my existence…but my industry is so competitive that it’s impossible to stand out.” This is the most common issue...
by Eddie Hill | Oct 17, 2022 | Business Marketing, Content Marketing, Digital Marketing, Online Marketing
In the past, local marketing was easy. You paid for a listing in the Yellow Pages, printed flyers, and possibly placed an ad in the local newspaper. People were aware of who you were and where you were. Then came web marketing and everything changed. At first, the...
by Eddie Hill | Oct 10, 2022 | Business Marketing, Digital Marketing, Online Marketing
You can only get so far by doing it all yourself. Whether you’re remodeling your home or repairing your car, DIYing it isn’t always the best approach. Digital marketing is no exception: You can run an in-house operation for a while, but not forever. Your...
by Eddie Hill | Oct 4, 2022 | Business Marketing, Digital Marketing, Online Marketing
Everyone makes mistakes, especially when trying out new marketing strategies. However, when your small business is putting its reputation (and money) on the line to experiment with new digital marketing strategies, making certain mistakes can be costly. With that in...
