by Eddie Hill | Sep 20, 2022 | Business Marketing, Digital Marketing, Email Marketing, Online Marketing, SMS Marketing
For decades, email has been the preferred method for sending and receiving mass messages and reaching audiences. Text (or SMS) marketing, on the other hand, is a quick, cost-effective way to share promotions and updates with customers. So, which reigns supreme? SMS or...
by Eddie Hill | Sep 14, 2022 | Business Marketing, Digital Marketing, Online Marketing
Economists predict that the United States will enter a recession by late next year or early 2024 as inflation ripples through the global economy. With a recession on the horizon, businesses and industry leaders are in uncharted territory. Is digital marketing a good...
by Eddie Hill | Aug 31, 2022 | Business Marketing, Digital Marketing, Online Marketing
We are currently living in the internet age, which means your business needs to evolve along with it. Digital marketing can help promote your company, brand, and products or services. There is an audience to be reached online, as well as a reputation to be...
by Eddie Hill | Aug 25, 2022 | Business Marketing, Content Marketing, Online Marketing, Video Marketing
Today, operating a small business means competing against other businesses potentially with more resources. To get ahead of the competition, you need to be intelligent with how you market your business. What are the best ways to market your business? Video marketing...
by Eddie Hill | Aug 23, 2022 | Business Marketing, Digital Marketing, Online Marketing, SEO (Search Engine Optimization)
When it comes to running a business in your local area, search engine optimization (SEO) is essential. If you aren’t sitting pretty in the top rankings on page one, it makes potential customers wonder one thing – how good are you, REALLY? With that in mind, if your...
by Eddie Hill | Aug 15, 2022 | Business Marketing, Digital Marketing, Social Media Marketing
Maintaining your social media presence is essential in today’s online world. It can be a time-consuming task, but it’s worth it to build trust with consumers and create a consistent brand image. Whether you’re a business owner starting on social media or have been...
by Eddie Hill | Aug 8, 2022 | Business Marketing, Digital Marketing, Instagram, Social Media Marketing
In the past few years, Instagram has developed into a juggernaut of a marketing platform. Everyone is on Instagram, from small businesses to conglomerates, and they all are racing to increase their followers, likes, and comments metrics! According to Facebook...
by Eddie Hill | Aug 2, 2022 | Business Marketing, Digital Marketing, Social Media Marketing
As a small business, social media is your secret weapon for marketing. It’s essential to use social media to reach new customers and connect with existing ones. Whether you’re just getting started or already running a highly successful campaign,...
by Eddie Hill | Jul 26, 2022 | Business Marketing, Content Marketing, Digital Marketing, Online Marketing, Social Media Marketing
People are constantly on the move, and in today’s world people no longer want to sit through long videos that take up their time. Instead, they prefer short-form “bite-sized” content, or short videos, that are easy to consume on the go and don’t require too much...
by Eddie Hill | Jul 20, 2022 | Business Marketing, Digital Marketing, Online Marketing, Website
As a business owner, you want to do everything in your power to increase your conversion rates. After all, more conversions mean more money in your pocket. Not only that, but they also lead to more customers and an increase in brand awareness. This article will...
