by prosperousim | Dec 9, 2019 | Content Marketing, Online Marketing, Online Reputation, Social Media, Website
Should businesses take voice search serious? Voice search isn’t going anywhere. In fact, it’s more prevalent than ever before and that’s not going to change. The latest stats show that by 2020, at least 50% of all searches will be voice searches. Even more surprising...
by prosperousim | Dec 2, 2019 | Uncategorized
You know that content marketing is still king. That’s unlikely to change and that means that it’s your job to create and share the kind of content that’ll bring customers to your business and help you improve your bottom line. The numbers back up content marketing’s...
by prosperousim | Nov 25, 2019 | Content Marketing, Online Marketing, Online Reputation, Website
What are your competitors doing that you don’t know about? That might sound like a paranoid question, but it’s not. It’s a marketing must. If you don’t know what your top competitors are up to, you can’t beat them. It’s that simple. Of course, you can’t expect the...
by prosperousim | Nov 18, 2019 | Content Marketing, Email Marketing, Instagram, Online Marketing, Social Media
What is Instagram to a person? If it is something like “a platform to share selfies” or “something kids use,” then you might be missing some exciting marketing opportunities for your business. The facts stands that more small businesses using Instagram for marketing...
by prosperousim | Nov 8, 2019 | Online Marketing, Social Media
Snapchat is just for teens, right? Wrong! While Snapchat isn’t as big as Instagram or Facebook, it’s still a huge social media site with millions of users. And if your target audience includes Millennials, then you can’t afford to ignore Snapchat. The trick, of...
by prosperousim | Sep 5, 2019 | Online Marketing, Website
Attracting a visitor to your website once is good. It means that your marketing is strong enough – or your Google rank is high enough – that you stood out from the competition and snagged some traffic So what? If you know anything at all about marketing, you know that...
by prosperousim | Aug 20, 2019 | Uncategorized
You probably already know that Facebook has more than two billion active monthly users. Obviously, not all of them are in your target audience – but many of them are. For that reason, it’s important to understand how to use Facebook to encourage your existing...
by prosperousim | Aug 12, 2019 | Uncategorized
Is your website hip and modern – or is it out-of-date and sad? If it’s been a while since you updated your site, there’s at least a chance that it’s a dud. That doesn’t mean that it’s your job to give an honest evaluation and update it if it’s not good enough....
by prosperousim | Aug 7, 2019 | Email Marketing, Online Marketing
Email marketing remains one of the best ways for local businesses to build customer loyalty and attract new customers. It’s affordable and accessible, but it won’t be effective if you don’t make the most of it. The good news? Every dollar spent on email marketing in...
by prosperousim | Aug 1, 2019 | Content Marketing, Online Marketing, Online Reputation
Loyalty programs are everywhere. I’m willing to bet you have several loyalty cards in your wallet. You may even have loyalty memberships you’ve forgotten about. Customers love them – and with good reason. A well-thought-out loyalty program provides benefits to...