by prosperousim | May 19, 2019 | Content Marketing
The title of this article pretty much steals my opening line: What if you could create better content with less work? If you’re screaming, “Sign me up!” then you’re not alone. Content creation is a lot of work. It takes time, expertise, and attention to detail. And...
by prosperousim | Apr 15, 2019 | Online Marketing
In a perfect world, everyone who buys your products would talk about them to everyone they meet. Unfortunately, we don’t live in a perfect world. And, while some of your customers might be ardent fans, others may need a bit of coaxing to get there. With that stated,...
by prosperousim | Apr 8, 2019 | Content Marketing, Email Marketing, Online Marketing
Is your marketing strategy helping you accomplish your goals? Willing to bet it isn’t? Maybe at least not all of them. And, if it’s not, that means there are things you could be doing better. The tricky thing, of course, is figuring out what those things are. They...
by prosperousim | Mar 25, 2019 | Email Marketing, Online Marketing, Social Media
When you go into a business and they offer free wi-fi, it definitely starts their experience on a happy note. So don’t we want our customers to feel that way too? Let’s face it. Nobody likes having to eat into their monthly data allowance to look something up on...
by prosperousim | Mar 18, 2019 | Content Marketing, Online Marketing
A marketer is only as good as the tools they use. That’s easy to say, but it glosses over one of the real challenges that small business owners must face. With so many marketing tools to choose from, how do you know which ones are worthwhile? It’s a good question –...
by prosperousim | Mar 11, 2019 | Content Marketing, Social Media, Website
Is your business heading in the wrong direction? Even if it isn’t right now, it will be someday. It happens to every business. The marketing techniques that worked last year, or last month, are no longer as effective as they used to be. Feels everything that can be...
by prosperousim | Feb 25, 2019 | Online Marketing, Website
It’s a new year and many people are making resolutions to be and look better. Many websites are beginning to show the age? Maybe your website is ready to make some resolutions of its own, too. Many look at website redesign as a hassle. If our current websites are up...
by prosperousim | Feb 18, 2019 | SEO (Search Engine Optimization)
SEO changes are coming one after another – like waves. And in 2019, there are two choices to pick: sink or swim. Maybe a dramatic introduction. But the truth is that it’s getting more and more difficult to stay on top of the shifting tides of SEO. Google’s updates its...
by prosperousim | Feb 11, 2019 | Content Marketing
Slowly but surely, it is becoming more difficult to read anything about marketing these days without reading about engaging potential customers. But what does that really mean? Engaging means capturing someone’s attention – connecting – and having a conversation. Not...
by prosperousim | Feb 4, 2019 | Online Marketing, Website
Attracting a visitor to your website at least once means that your marketing is strong enough – or your Google rank is high enough – that you stood out from the competition and snagged some traffic, And that’s good. But what happens after that? If you know...