by prosperousim | Feb 9, 2017 | Online Marketing, Uncategorized
Small business owners run into some real challenges when it comes to marketing their business. Often they can’t afford to hire a full-time (or even a part-time) marketing specialist. They may outsource their marketing. In some cases, they may even have to take care of...
by prosperousim | Jan 27, 2017 | Online Marketing, Social Media
You’re most likely utilizing social media to reach your customers on the web, but are you being smart about it? The reality is that not all social media users are created equal. The social media sites you use – and how you use them – can have a substantial impact on...
by prosperousim | Jan 19, 2017 | Online Marketing, Online Reputation, Social Media
The New Year is approaching quickly and it’s a good time to look ahead to 2017 and consider what your marketing strategy will be. Digital marketing is running neck and neck with traditional advertising in terms of spending, and for a multitude of small business...
by prosperousim | Jan 12, 2017 | Online Marketing, Online Reputation, Social Media
There’s no doubting that the competition is fierce in the realm of online marketing. There are millions of websites and advertisers fighting for the attention of consumers, and at times, it can feel impossible. How do you make yourself heard when you’re just a single...
by prosperousim | Jan 6, 2017 | Online Marketing, Social Media
There is a popular saying, “All politics is local.” It has been said so frequently that it’s almost become a cliché – but the thing about clichés is that they always contain a kernel of truth. When growing a local business and marketing for it, you might say that all...
by prosperousim | Dec 30, 2016 | Online Marketing
As mobile technology rapidly enhances, so do the marketing opportunities associated with it. As of 2015, mobile searches on Google officially outnumbered searches ran on desktop computers. What that means for local business owners is that nobody can afford to look...
by prosperousim | Dec 22, 2016 | Email Marketing, Online Marketing, Social Media
The holidays are here, and companies all around the world are seeking ways to make themselves and their products stand out in the din of seasonal marketing. It can be difficult to find ways to reach your target audience at such a busy time of year, but here are some...
by prosperousim | Dec 22, 2016 | Online Marketing, Phone App, Social Media
2016 is nearing an end, and it’s a good time to take a step back and reevaluate your marketing methods as you head into the New Year. It’s important to recognize that a few of the marketing tactics and tools that loomed large as the year started have already faded...
by prosperousim | Dec 14, 2016 | Online Marketing
The holidays have arrived, and companies all around the globe are searching for ways to make themselves and their products stand out in the din of seasonal marketing. It can be difficult to find ways to connect with your target audience at such a busy time of year,...
by prosperousim | Dec 9, 2016 | Online Marketing
One of the most essential things you do as a business owner is attracting new customers. Generating leads is important for people with online businesses, due to the fact that they don’t have the benefit of a brick-and-mortar store where they can decorate windows, hang...