by Eddie Hill | Jun 23, 2016 | Uncategorized
Technology evolves quickly. The software that’s new today is dated in a few months. What we see as cutting-edge web design this week may seem antiquated by this time next year. How Websites Have Changed In the early days of the internet, the only connection option...
by Eddie Hill | Jun 16, 2016 | Uncategorized
How many of your customers do you think are ready to make a purchase the first time they encounter your brand or product? The answer might surprise you. A lot of local businesses do a good job of marketing. However, many of them drop the ball when it comes to...
by Eddie Hill | Jun 8, 2016 | Uncategorized
Do you want to find new ways to interact with your existing customers? One of the best ways to keep in touch with customers in real time – and keep them informed of relevant information including events and sales – is to use push notifications. It used to be that push...
by Eddie Hill | Jun 1, 2016 | Uncategorized
There is no denying the fact that mobile marketing is not the wave of the future anymore – it’s a necessity in the present. 2015 marked the first year that mobile searches outpaced computer searches on Google, and the trend toward mobile search shows no sign of...
by Eddie Hill | May 25, 2016 | Uncategorized
It used to be that having a Facebook account for your business was optional. Few companies had them and few customers even thought about following their favorite brands on social media. Today, that has all changed. Customers expect the businesses they frequent to have...
by Eddie Hill | May 18, 2016 | Uncategorized
One of the biggest challenges for brick-and- mortar store owners is finding ways to increase foot traffic to their stores. That was always the case, but it has become increasingly difficult to bring people into stores in recent years thanks to the explosion of online...
by Eddie Hill | May 13, 2016 | Uncategorized
Regardless of what product or service you sell, the chances are good that the vast majority of your customers are avid mobile users. In the United States, more than 90% of all adults own cell phones, and more than 60% own smart phones. 2015 was the first year that...
by Eddie Hill | May 6, 2016 | Uncategorized
Are conversions on your home page lagging behind your expectations? There is an art to designing a high-converting home page, and a lot of small businesses simply don’t give the content and appearance of their website enough attention. The good news is that...
by Eddie Hill | Apr 29, 2016 | Uncategorized
Are you making the most of your social media pages? Sites like Facebook and Twitter are a wonderful way to interact with current customers, but if you handle them properly, they can also be a great source of new leads. A lot of local businesses don’t do a good...
by Eddie Hill | Apr 22, 2016 | Uncategorized
Have you given much thought to building a brand for your small business? If you’re like a lot of business owners, you haven’t. You spend your days wearing many different hats, handling everything from accounting to ordering to marketing. If you don’t have a dedicated...
