by Eddie Hill | May 6, 2016 | Uncategorized
Are conversions on your home page lagging behind your expectations? There is an art to designing a high-converting home page, and a lot of small businesses simply don’t give the content and appearance of their website enough attention. The good news is that...
by Eddie Hill | Apr 29, 2016 | Uncategorized
Are you making the most of your social media pages? Sites like Facebook and Twitter are a wonderful way to interact with current customers, but if you handle them properly, they can also be a great source of new leads. A lot of local businesses don’t do a good...
by Eddie Hill | Apr 22, 2016 | Uncategorized
Have you given much thought to building a brand for your small business? If you’re like a lot of business owners, you haven’t. You spend your days wearing many different hats, handling everything from accounting to ordering to marketing. If you don’t have a dedicated...
by Eddie Hill | Apr 13, 2016 | Uncategorized
So you finally want to start a newsletter for your local business? It’s a good idea for local businesses. In fact, email newsletters can help boost your sales dramatically but most small business owners simply overlook its significance. Email open rates are still...
by prosperousim | Apr 7, 2016 | Uncategorized
2015 saw some big changes in local search, with Google basically demanding that all websites be mobile-friendly or pay a price. Mobile searches outpaced computer searches for the first time, and Google searches now return only three local search results where there...
by Eddie Hill | Apr 1, 2016 | Uncategorized
If you’re like a lot of business owners, you’ve done your research about the importance of reviews. You know that a huge majority of internet users rely on reviews of businesses to make purchasing decisions, and you’ve probably put a lot of effort into managing your...
by Eddie Hill | Mar 24, 2016 | Uncategorized
Are you convinced you’re doing everything you can do to market your business online? You probably have blog posts, photographs, and client testimonials – all the things you’re supposed to have. If your list of great content doesn’t include videos, though, you’re...
by Eddie Hill | Mar 22, 2016 | Uncategorized
Online reviews are here to stay. Sites like Yelp, Angie’s List, and Google My Business offer consumers an easy way to share information about their experiences with local and online businesses. While sites like these were once fairly small, their use has become...
by Eddie Hill | Mar 16, 2016 | Uncategorized
Advertising on social media has become fairly commonplace. Sites like Facebook, Twitter, LinkedIn, Instagram and Pinterest offer multiple advertising options that allow business owners to boost their pages, drive traffic to their websites, and feature specified posts...
by Eddie Hill | Mar 16, 2016 | Uncategorized
If you’re like me, it wasn’t often that we received a compliment when we were growing up. In fact, quite the opposite. For years we heard about all of the things other people thought were wrong with us, and because of that, like in all things, we got good at...