by prosperousim | Aug 6, 2013 | Online Reputation
The 2013 Local Consumer Review Survey by Myles Anderson of BrightLocal was newly published on SearchEngineLand. There are specific clear and incontestable results that we can run with. What we learned provides us four distinct takeaways. More consumers are trusting...
by prosperousim | Jul 17, 2013 | Social Media
Twitter recently announced that its paid ad platform is now available to any who wish to use it. In testing for more than a year, Twitter has been gauging user feedback and refining Twitter ads. The most noticeable difference in this ad platform vs. Facebook’s...
by prosperousim | Jul 12, 2013 | Online Marketing
Mobile marketing is evolving as quickly as the phone models are, and keeping up with all the cool gadgets to help us traverse this convenient and now-indispensable technology is challenging but exciting. So to help you stay informed, below are 3 new tools we’ve...
by prosperousim | Jul 9, 2013 | Social Media
For you fans of “Kitchen Nightmares” starring Gordon Ramsey, you must still be reveling in the social brouhaha that erupted following an episode in early May. Owners Amy and Samy Bouzaglo of Amy’s Baking Company in Scottsdale, Ariz. didn’t feel...
by prosperousim | Jul 9, 2013 | Social Media
Marketing: “Vanity” Metrics You Ought To Ignore “Vanity metrics” is a term you may or may not have heard of. It refers to the standards by which we assess our traffic and online viability. What we are beginning to learn is that several of these...
by prosperousim | May 28, 2013 | Phone App
Design Is the Killer App So you don’t think design plays a part in first impressions? Guess again! A study by researchers at the Missouri University of Science and Technology in 2012 revealed that it takes two-tenths of a second to form a first impression, give...
by prosperousim | May 23, 2013 | Social Media
Social media marketing is often a terrific way to engage, find and sell new clients on your business, but only if you aren’t at risk of making it harder on yourself. Social media blunders are extremely easy to step into, and really messy to get away from....
by prosperousim | May 22, 2013 | Online Reputation
We live in a world where communication is almost instant, word travels amazingly fast, and if you’re not watchful your online reputation can be trashed in nanoseconds. Many aren’t aware of just how vital it is to protect your online reputation. Cone...
by prosperousim | May 20, 2013 | Online Marketing
Are your email open rates a source of embarrassment? Acting to increase them is easier to accomplish than you might think. According to Epsilon.com, email open rates sport an industry average of around 27.4 percent, with wide variances for markets. Knowing your email...
by prosperousim | Apr 29, 2013 | Uncategorized
Saving your sanity with marketing automation! When marketing your business online is truly looked at and laid bare, it’s hard to ignore the mountain of tasks that face you and your staff every single day. Feelings of being overloaded and the constant suspicion that...
