by prosperousim | Jul 9, 2013 | Social Media
For you fans of “Kitchen Nightmares” starring Gordon Ramsey, you must still be reveling in the social brouhaha that erupted following an episode in early May. Owners Amy and Samy Bouzaglo of Amy’s Baking Company in Scottsdale, Ariz. didn’t feel...
by prosperousim | Jul 9, 2013 | Social Media
Marketing: “Vanity” Metrics You Ought To Ignore “Vanity metrics” is a term you may or may not have heard of. It refers to the standards by which we assess our traffic and online viability. What we are beginning to learn is that several of these...
by prosperousim | May 28, 2013 | Phone App
Design Is the Killer App So you don’t think design plays a part in first impressions? Guess again! A study by researchers at the Missouri University of Science and Technology in 2012 revealed that it takes two-tenths of a second to form a first impression, give...
by prosperousim | May 23, 2013 | Social Media
Social media marketing is often a terrific way to engage, find and sell new clients on your business, but only if you aren’t at risk of making it harder on yourself. Social media blunders are extremely easy to step into, and really messy to get away from....
by prosperousim | May 22, 2013 | Online Reputation
We live in a world where communication is almost instant, word travels amazingly fast, and if you’re not watchful your online reputation can be trashed in nanoseconds. Many aren’t aware of just how vital it is to protect your online reputation. Cone...
by prosperousim | May 20, 2013 | Online Marketing
Are your email open rates a source of embarrassment? Acting to increase them is easier to accomplish than you might think. According to Epsilon.com, email open rates sport an industry average of around 27.4 percent, with wide variances for markets. Knowing your email...
by prosperousim | Apr 29, 2013 | Uncategorized
Saving your sanity with marketing automation! When marketing your business online is truly looked at and laid bare, it’s hard to ignore the mountain of tasks that face you and your staff every single day. Feelings of being overloaded and the constant suspicion that...
by prosperousim | Apr 19, 2013 | Uncategorized
Utilizing Facebook ads can be one of the most expedient and effective ad platforms for obtaining visitors to your sites, offers, and for various other purposes for your website. A Facebook Ad campaign is a breeze to get going, has great demographic targeting tools,...
by prosperousim | Apr 16, 2013 | Uncategorized
Spend any time wondering about your online reputation management? That’s what I thought! As per a study by Erik Qualman of Socialnomics.com nearly three-quarters of consumers report they trust the feedback provided by online reviews. Also some 80 percent have changed...
