by prosperousim | Sep 6, 2013 | Online Marketing
Everyone wants something, and in the case of online consumers, they want it all, for free if possible. That’s why it’s very important to make delivering the most value you can your number one mission. It’s literally how to alter the mind of freebie...
by prosperousim | Sep 3, 2013 | Social Media
Social media takes place in the wink of an eye. Word travels so fast that you may go to bed feeling wonderful and awaken to a firestorm. This is definitely apt to be true if you aren’t in the practice of regularly monitoring your social media channels. Keeping...
by prosperousim | Aug 26, 2013 | Online Reputation
Voicing one’s opinion online can become a bloodsport from time to time and nowhere is this truer than in the realm of online reviews. Opinions matter, at least insofar as they affect your business, and making sure you manage your online reputation is more...
by prosperousim | Aug 26, 2013 | Uncategorized
The great 19th Century Irish playwright and humorist Oscar Wilde uttered these last words: “Either this wallpaper goes, or I do.” Why some adventerous wallpaper company hasn’t used this is beyond me, but it does go to illustrate the point that humor...
by prosperousim | Aug 10, 2013 | Online Marketing
Business is becoming ever more local. It’s a fact. You know it yourself since you rarely head out of your house anymore not armed with your smartphone, ready and able to find whatever your pleasure while you’re on the go. Without a doubt, since consumers...
by prosperousim | Aug 6, 2013 | Online Reputation
The 2013 Local Consumer Review Survey by Myles Anderson of BrightLocal was newly published on SearchEngineLand. There are specific clear and incontestable results that we can run with. What we learned provides us four distinct takeaways. More consumers are trusting...
by prosperousim | Jul 17, 2013 | Social Media
Twitter recently announced that its paid ad platform is now available to any who wish to use it. In testing for more than a year, Twitter has been gauging user feedback and refining Twitter ads. The most noticeable difference in this ad platform vs. Facebook’s...
by prosperousim | Jul 12, 2013 | Online Marketing
Mobile marketing is evolving as quickly as the phone models are, and keeping up with all the cool gadgets to help us traverse this convenient and now-indispensable technology is challenging but exciting. So to help you stay informed, below are 3 new tools we’ve...
by prosperousim | Jul 9, 2013 | Social Media
For you fans of “Kitchen Nightmares” starring Gordon Ramsey, you must still be reveling in the social brouhaha that erupted following an episode in early May. Owners Amy and Samy Bouzaglo of Amy’s Baking Company in Scottsdale, Ariz. didn’t feel...
by prosperousim | Jul 9, 2013 | Social Media
Marketing: “Vanity” Metrics You Ought To Ignore “Vanity metrics” is a term you may or may not have heard of. It refers to the standards by which we assess our traffic and online viability. What we are beginning to learn is that several of these...
