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10 Easy Steps: How to Conduct an Effective Online Competitor Analysis

10 Easy Steps: How to Conduct an Effective Online Competitor Analysis

by Eddie Hill | Sep 21, 2023 | Business Marketing, Digital Marketing, Online Marketing

Any successful business owner will tell you that understanding your competition is akin to wielding a secret weapon. Knowing who your competitors are, what they excel at, and where they fall short can provide invaluable insights for your business strategy. This is...
Building Customer Connections: The Art of Lead Nurturing for Local Success

Building Customer Connections: The Art of Lead Nurturing for Local Success

by Eddie Hill | Sep 14, 2023 | Business Marketing, Digital Marketing, Online Marketing

Running a local business is about more than just transactions; it’s about people, relationships, and trust. In the realm of local commerce, mastering the art of lead nurturing can be your ticket to sustainable success. In this guide, we’re going to roll up...
Top AI Marketing Myths: Separating Fact from Fiction for Local Entrepreneurs

Top AI Marketing Myths: Separating Fact from Fiction for Local Entrepreneurs

by Eddie Hill | Sep 10, 2023 | Artificial Intelligence (AI), Business Marketing, Digital Marketing, Online Marketing

In today’s digital world, we often hear about the magic of artificial intelligence (AI) and how it can boost businesses—Especially local ones. But sometimes, what we hear isn’t entirely accurate. In this article, we’re going to clear up some of the...
Unleashing the Beast: Guerilla Marketing in 2023 for Local Businesses

Unleashing the Beast: Guerilla Marketing in 2023 for Local Businesses

by Eddie Hill | Aug 23, 2023 | Business Marketing, Digital Marketing, Online Marketing

Hey there! If you’re reading this, odds are you’re a local business owner who’s tired of watching money evaporate faster than ice in the Sahara. You’re searching for that golden ticket, a marketing strategy that actually delivers without...
Marketing Mixology: Creating the Perfect Strategy for Your Business

Marketing Mixology: Creating the Perfect Strategy for Your Business

by Eddie Hill | Aug 16, 2023 | Business Marketing, Digital Marketing, Online Marketing

It’s a fact, generic cookie-cutter marketing strategies have about as much flavor as plain tofu. To make your business shine, you need to carve out a unique marketing path, one that aligns perfectly with your business type and clientele. With this in mind, we’re...
10 Website Must-Haves for More Traffic and Sales

10 Website Must-Haves for More Traffic and Sales

by Eddie Hill | Aug 10, 2023 | Business Marketing, Digital Marketing, Online Marketing, Website

In today’s hyper-connected world, your website serves as the digital storefront for your business. As the first point of contact for potential customers, it plays a critical role in shaping their perception of your brand. To succeed in this fiercely competitive...
Five Ways to Fuel Your Local Business with YouTube

Five Ways to Fuel Your Local Business with YouTube

by Eddie Hill | Aug 4, 2023 | Business Marketing, Content Marketing, Online Marketing, Video Marketing

Raise your glass to the game-changer in town, YouTube. With more than 2 billion users, YouTube is no longer just the “go-to” for cat videos and how-tos on removing nail polish from your carpet. It’s a dynamite tool that, if used correctly, can...
Effective Marketing Strategies for Baby Boomers, Gen X, Millennials, and Gen Z

Effective Marketing Strategies for Baby Boomers, Gen X, Millennials, and Gen Z

by Eddie Hill | Jul 24, 2023 | Business Marketing, Digital Marketing, Online Marketing

In today’s dynamic and diverse marketplace, successful marketers understand the importance of connecting with different generations on a deeper level. By recognizing the unique tendencies, preferences, aspirations, dislikes, and purchase behaviors of Baby...
Unlocking Success: Why You Should Partner with a Digital Marketing Agency

Unlocking Success: Why You Should Partner with a Digital Marketing Agency

by Eddie Hill | Jul 20, 2023 | Business Marketing, Digital Marketing, Online Marketing

Welcome to the fast-paced digital world, where effective marketing is essential for business success. However, navigating the complex digital landscape can be overwhelming, especially if you lack the expertise and resources. That’s where a digital marketing...
Accelerating Your Growth with Referral Programs

Accelerating Your Growth with Referral Programs

by Eddie Hill | Jul 10, 2023 | Business Marketing, Digital Marketing, Online Marketing, Referral Marketing

Referral programs have revolutionized the way local businesses can drive growth and expand their customer base. In today’s digital age, mobile referral programs have emerged as a game-changer, leveraging the influence and trust of existing customers to unleash...
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