by prosperousim | Oct 5, 2020 | Business Marketing, Content Marketing, Facebook, Online Marketing, Social Media, Uncategorized
Most local businesses should advertise on Facebook. That’s what I believe, and the evidence backs me up. It’s cost-effective and, if you do it right, it can help your business to grow. Easier said than done. The issue is that while Facebook ads are effective, a lot of...
by prosperousim | Sep 25, 2020 | Business Marketing, Content Marketing, Email Marketing, Online Marketing, Paid Per Click, SEO (Search Engine Optimization), Social Media
Have you cut back on marketing due to the COVID-19 pandemic? You’re not alone. A lot of business owners are trying to save money by reducing their spending. Cutting back is understandable and may be necessary, but marketing isn’t a luxury for your business. It’s a...
by prosperousim | Sep 21, 2020 | Business Marketing, Content Marketing, Online Marketing, SEO (Search Engine Optimization), Social Media, Website
In the world of digital marketing, traffic gets a lot of attention. Small business owners understand that without visitors to your site, it’s unlikely you’re going to be able to grow or sustain their businesses. I’d argue that the focus on traffic isn’t helpful unless...
by prosperousim | Sep 14, 2020 | Content Marketing, Facebook, Instagram, Online Marketing, Online Reputation, Social Media
By now, most small business owners know they need to be active on social media. Regardless of your industry or niche, your customers expect to find you there. And social media’s free, so… it’s all easy, right? I wish it were that easy. In fact, I notice that a lot of...
by prosperousim | Sep 7, 2020 | Business Marketing, Online Marketing, SEO (Search Engine Optimization), Website
SEO matters. You don’t need me to tell you that – although I certainly have told you all about it! Understanding the importance of SEO is one thing and knowing what to do with your SEO metrics is another. With so many metrics to choose from, how do you know where to...
