by prosperousim | Aug 24, 2020 | Business Marketing, Content Marketing, Geofencing, Geolocation, Online Marketing, SEO (Search Engine Optimization), Website
What do you do when business is slow, and profits are down? If you think that the answer is “stop marketing,” then it’s time to think again. While it’s true that marketing might seem to be less essential than other areas of business, the truth is that a solid...
by prosperousim | Aug 17, 2020 | Business Marketing, Online Marketing, Online Reputation, Phone App, Website
It wasn’t that long ago that the idea of a chatbot would have seemed like the stuff of science fiction, right up there with Daleks or droids. Not anymore. In fact, chatbots are everywhere these days. They’re readily available, highly effective and – believe it or not...
by prosperousim | Aug 10, 2020 | Business Marketing, Content Marketing, Online Marketing, Online Reputation
The COVID-19 pandemic has affected the entire world. Business owners have had to scramble to find ways to stay afloat even as they’ve had to work from home and halt in-person sales and services. It’s a lot for anybody to deal with at a time that’s already stressful....
by prosperousim | Aug 3, 2020 | Business Marketing, Online Marketing, Online Reputation, Social Media
You want to grow your business. That’s a given. New customer acquisition is expensive. Another given. What’s a business owner to do? If you have an unlimited marketing budget, you can simply put it into attracting and nurturing new customers. But I don’t know...
by prosperousim | Jul 27, 2020 | Business Marketing, Online Marketing, Online Reputation, Social Media
There’s plenty of evidence that customer loyalty and reward programs drive sales for businesses of all sizes. 72% of all adults in the US belong to at least one loyalty program, and 87% are willing to have their consumer activity tracked if they get something in...
