by prosperousim | Dec 28, 2020 | Business Marketing, Content Marketing, Facebook, Instagram, Online Marketing, Social Media
The world of social media marketing is noisy these days. Getting your content to the people who are most likely to buy your products or use your services is akin to trying to flag down a car going 90 miles an hour on a six-lane highway — when you’re in a...
by prosperousim | Dec 21, 2020 | Business Marketing, Content Marketing, Email Marketing, Online Marketing, Online Reputation, Social Media
Ad campaigns are still effective, but the truth is they’re not as effective as content marketing. Bill Gates proclaimed “Content is king” back in 1996 and his words have proven to be remarkably prescient. Web users expect top-notch content from the companies they...
by prosperousim | Dec 14, 2020 | Business Marketing, Content Marketing, Email Marketing, Online Marketing, Online Reputation, SEO (Search Engine Optimization), Social Media
As 2020 winds down in the next couple months there are still a lot of questions that we can’t answer. How soon until there’s a vaccine to Covid-19? When will the pandemic end? When will we return to business as usual? For small business owners, that last question...
by prosperousim | Dec 7, 2020 | Business Marketing, Content Marketing, Facebook, Online Marketing, Social Media
You’re probably already marketing your business on Facebook. If you’re not, you should be – but it’s not just a question of having a Facebook page and using it. You’ve got to use it wisely if you want to get great results. It’s not uncommon for small business owners...
by prosperousim | Nov 30, 2020 | Business Marketing, Content Marketing, Email Marketing, Online Marketing, SEO (Search Engine Optimization), Social Media
The 2020 holiday shopping season promises to be unlike any other. Thanks to the COVID-19 pandemic, unemployment rates are high, and consumers may be reluctant to do their shopping in person. But don’t worry! Not all the news is bad. In fact, most experts are...