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7 Content Marketing Tactics Every Small Business Should Steal

7 Content Marketing Tactics Every Small Business Should Steal

by prosperousim | Dec 21, 2020 | Business Marketing, Content Marketing, Email Marketing, Online Marketing, Online Reputation, Social Media

Ad campaigns are still effective, but the truth is they’re not as effective as content marketing. Bill Gates proclaimed “Content is king” back in 1996 and his words have proven to be remarkably prescient. Web users expect top-notch content from the companies they...
What Will Digital Marketing Look Like in 2021?

What Will Digital Marketing Look Like in 2021?

by prosperousim | Dec 14, 2020 | Business Marketing, Content Marketing, Email Marketing, Online Marketing, Online Reputation, SEO (Search Engine Optimization), Social Media

As 2020 winds down in the next couple months there are still a lot of questions that we can’t answer. How soon until there’s a vaccine to Covid-19? When will the pandemic end? When will we return to business as usual? For small business owners, that last question...
Getting Back to Basics: Facebook Marketing 101

Getting Back to Basics: Facebook Marketing 101

by prosperousim | Dec 7, 2020 | Business Marketing, Content Marketing, Facebook, Online Marketing, Social Media

You’re probably already marketing your business on Facebook. If you’re not, you should be – but it’s not just a question of having a Facebook page and using it. You’ve got to use it wisely if you want to get great results. It’s not uncommon for small business owners...
Holiday Promotional Ideas to Consider During a Pandemic

Holiday Promotional Ideas to Consider During a Pandemic

by prosperousim | Nov 30, 2020 | Business Marketing, Content Marketing, Email Marketing, Online Marketing, SEO (Search Engine Optimization), Social Media

The 2020 holiday shopping season promises to be unlike any other. Thanks to the COVID-19 pandemic, unemployment rates are high, and consumers may be reluctant to do their shopping in person. But don’t worry! Not all the news is bad. In fact, most experts are...
How to Increase Customer Retention with Email

How to Increase Customer Retention with Email

by prosperousim | Nov 23, 2020 | Business Marketing, Content Marketing, Email Marketing, Online Marketing

New customers are great. There’s something undeniably exciting about attracting someone to your business who might not have found it otherwise. That’s the reason that new customer marketing gets all the attention. It’s the glitziest way to grow a business.  But guess...
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