by prosperousim | Jul 12, 2021 | Business Marketing, Content Marketing, Email Marketing, Online Marketing
There’s no denying that email marketing is effective, but it only works if you have a list of qualified and engaged subscribers who are eager to read your content. Sounds easy enough, right? A lot of businesses have email lists that have stagnated because they’re not...
by prosperousim | Apr 26, 2021 | Business Marketing, Content Marketing, Email Marketing, Online Marketing, Social Media, Video Marketing
When a business is pinching pennies, the marketing budget is often the first thing to go. For many business owners, it’s more important to continue paying employees and to pay utilities than it is to try to attract new customers. However, eliminating your marketing...
by prosperousim | Apr 19, 2021 | Business Marketing, Content Marketing, Email Marketing, Online Marketing
Wouldn’t it be great if nobody ever unsubscribed from your list? It’s easy to fantasize about a world where every subscriber is a paying customer, and everybody loves you and your company forever. That is a fantasy. Unsubscribes are a part of life in the world of...
by prosperousim | Apr 12, 2021 | Business Marketing, Content Marketing, Email Marketing, Online Marketing, SEO (Search Engine Optimization)
There’s no denying that direct response marketing – when done right – is hugely effective. The problem is that It is often attempted in ways that are Ill-conceived and poorly executed. When that happens, the results aren’t good, and people give up on it. I’m here to...
by prosperousim | Mar 8, 2021 | Business Marketing, Content Marketing, Email Marketing, Online Marketing, Online Reputation
Is your email open rate low? If the answer’s yes, then it may be because your bulk emails are being marked as spam. Nobody likes spam. Once your emails are flagged, they’re far more likely to miss your subscribers’ inboxes and land in the junk folders. There’s no...
by prosperousim | Mar 1, 2021 | Business Marketing, Content Marketing, Email Marketing, Online Marketing, Online Reputation, Paid Per Click, Social Media
Digital marketing isn’t optional. The fact remains, though, that only 84% of businesses have a content marketing strategy as of early 2021. 16% don’t. If you’re one of the people who has put off digital marketing or done it haphazardly, it’s time to get serious...