by prosperousim | Jun 14, 2021 | Business Marketing, Content Marketing, Online Marketing, SEO (Search Engine Optimization), Social Media, Website
The greatest thing about the content that businesses create is that it can be consumed in so many ways. The written (or typed) word, video, audio, and other creative outlets like AR and VR technology make it possible to take an original piece you’ve created and...
by prosperousim | May 24, 2021 | Business Marketing, Online Marketing, SEO (Search Engine Optimization), Website
Every website wants some love from Google. A high rank on Google’s SERP can mean the difference between getting organic traffic every day and never seeing a single visitor on your site that you didn’t pay for. The catch? Google’s playing hard to get – or it might be...
by prosperousim | Jan 4, 2021 | Business Marketing, Content Marketing, Online Marketing, Online Reputation, SEO (Search Engine Optimization), Website
The first quarter of 2020 brought us an unprecedented situation with a global pandemic that shut down parts of the country and created economic uncertainty and record unemployment. For a lot of businesses, that meant taking a new approach to marketing. Now, more than...
by prosperousim | Oct 26, 2020 | Business Marketing, Email Marketing, Online Marketing, Online Reputation, Social Media, Website
I hope you’re not sick of me talking about online reviews, because I’m about to do it again. Why? Because they can have a huge impact on your business and bottom line. 91% of consumers between the ages of 19 and 34 trust reviews, and consumers are more likely to trust...
by prosperousim | Sep 21, 2020 | Business Marketing, Content Marketing, Online Marketing, SEO (Search Engine Optimization), Social Media, Website
In the world of digital marketing, traffic gets a lot of attention. Small business owners understand that without visitors to your site, it’s unlikely you’re going to be able to grow or sustain their businesses. I’d argue that the focus on traffic isn’t helpful unless...
by prosperousim | Sep 7, 2020 | Business Marketing, Online Marketing, SEO (Search Engine Optimization), Website
SEO matters. You don’t need me to tell you that – although I certainly have told you all about it! Understanding the importance of SEO is one thing and knowing what to do with your SEO metrics is another. With so many metrics to choose from, how do you know where to...