by Eddie Hill | Dec 20, 2024 | Content Marketing, Digital Marketing, Digital Marketing Experts, Email Marketing, Local businesses, Local Marketing, Local seo, Offline Marketing, Online Marketing, SEO (Search Engine Optimization), Small Business Marketing, Social Media, Social Media Marketing, Voice Search, Website
The holidays are a critical time for small businesses, but creating an effective marketing campaign doesn’t have to drain your budget. With a little creativity and strategic thinking, you can attract more customers, build goodwill, and increase sales without spending...
by Eddie Hill | Dec 13, 2024 | Content Marketing, Digital Marketing, Digital Marketing Experts, Email Marketing, Local businesses, Local Marketing, Local seo, Offline Marketing, Online Marketing, SEO (Search Engine Optimization), Small Business Marketing, Social Media, Social Media Marketing, Voice Search, Website
“Hey Google, where’s the closest spot for amazing tacos?” “Alexa, what time does the hardware store open on 3rd Street?”Sound familiar? That’s because voice search is no longer a “nice-to-have” in your marketing toolbox—it’s a critical shift that’s changing how local...
by Eddie Hill | Dec 9, 2024 | Content Marketing, Digital Marketing, Digital Marketing Experts, Email Marketing, Local businesses, Local Marketing, Local seo, Offline Marketing, Online Marketing, SEO (Search Engine Optimization), Small Business Marketing, Social Media, Social Media Marketing, Website
The holiday season is the biggest revenue-driving opportunity of the year for local businesses. Customers are primed to shop, celebrate, and seek out the best deals—but with so many businesses vying for attention, standing out takes more than a basic discount. To make...
by Eddie Hill | Dec 2, 2024 | Content Marketing, Digital Marketing, Digital Marketing Experts, Email Marketing, Local businesses, Local Marketing, Local seo, Offline Marketing, Online Marketing, SEO (Search Engine Optimization), Small Business Marketing, Social Media, Social Media Marketing, Website
The holiday season is like the Super Bowl for local businesses—everyone is vying for consumer attention, and the competition is fierce. The good news? Consumers are ready to spend. But how do you ensure your business stands out in all the holiday noise? This year,...
by Eddie Hill | Nov 22, 2024 | Content Marketing, Digital Marketing, Email Marketing, Local businesses, Local Marketing, Local seo, Offline Marketing, Online Marketing, SEO (Search Engine Optimization), Small Business Marketing, Social Media, Social Media Marketing, Website
As social media continues to evolve, 2024 and beyond is packed with opportunities for local businesses to connect with customers in meaningful ways. If you’re still relying on outdated tactics, now’s the time to refresh your approach with some of the most impactful...
by Eddie Hill | Nov 15, 2024 | Content Marketing, Digital Marketing, Email Marketing, Local businesses, Local Marketing, Local seo, Offline Marketing, Online Marketing, Podcast, PPC, SEO (Search Engine Optimization), Small Business Marketing, Social Media, Social Media Marketing, Website
Running a local business is tough, and staying on top of marketing, customer loyalty, and operational efficiency is essential. The easiest way to keep learning while on the go? Podcasts. We’ve selected 10 podcasts that deliver practical, no-nonsense advice...
by Eddie Hill | Nov 8, 2024 | Content Marketing, Digital Marketing, Email Marketing, Local businesses, Local Marketing, Local seo, Offline Marketing, Online Marketing, PPC, SEO (Search Engine Optimization), Small Business Marketing, Social Media, Social Media Marketing, Website
After 20 years in email marketing, I’ve seen it all—lists that fizzle out, email campaigns that flop, and businesses that think their email list is beyond saving. But what happens when your list goes quiet—and your emails seem to disappear into a void, never to be...
by Eddie Hill | Oct 25, 2024 | Business Marketing, Content Marketing, Customer Retention, Digital Marketing, Local businesses, Local Marketing, Local seo, Offline Marketing, Online Marketing, PPC, SEO (Search Engine Optimization), Small Business Marketing, Social Media, Social Media Marketing, Video Marketing, Website
What if I told you that one of the most powerful marketing tools you have is sitting right outside your storefront? That’s right—your local community! If you’re not leveraging hyper-local content marketing, you’re missing out on one of the easiest ways to become the...
by Eddie Hill | Oct 18, 2024 | Business Marketing, Content Marketing, Customer Retention, Digital Marketing, Local businesses, Local Marketing, Local seo, Offline Marketing, Online Marketing, PPC, SEO (Search Engine Optimization), Small Business Marketing, Social Media, Social Media Marketing, Video Marketing, Website
Short-form video is no longer just “the future” of digital marketing—it’s here and it’s dominating. Whether you’re trying to capture attention on TikTok, Instagram Reels, or YouTube Shorts, it’s all about magnetic content that sticks in your audience’s minds....
by Eddie Hill | Oct 11, 2024 | Business Marketing, Content Marketing, Customer Retention, Digital Marketing, Local businesses, Local Marketing, Local seo, Offline Marketing, Online Marketing, PPC, SEO (Search Engine Optimization), Small Business Marketing, Social Media, Social Media Marketing, Website
When you think of TikTok, you might picture viral dance crazes or lip-sync videos, but it’s far more than just a platform for fun and entertainment. For local businesses, TikTok is an untapped goldmine, offering a unique way to connect with your community, showcase...