by Eddie Hill | Sep 1, 2017 | Online Marketing
You already aware of Google being the ultimate search king – but now there’s a new way for local businesses to use it. We’re speaking of Google Posts. You might not be utilizing this feature of Google My Business yet… But you should. In fact, done properly, Google...
by Eddie Hill | Aug 24, 2017 | Online Marketing
If your paid advertisements aren’t acquiring the results you want, you might as well throw your money in the garbage. That might sound brutal, but it’s a fact. Continuing to pay for clicks that aren’t going anywhere – or wasting time creating ads that nobody’s...
by Eddie Hill | Aug 17, 2017 | Content Marketing
The one thing you need to realize about writing awesome blog titles is… What? What is it? You need to know… … and that’s the point. The title you place above your blog post can make or break everything that comes after. Slap a boring headline there and readers will...
by Eddie Hill | Aug 11, 2017 | Content Marketing
What if we let you know that Google might not be as important a resource for local search as you think it is? You’d probably think we’re insane. Nobody can challenge Google when it comes to search supremacy. Right? Well, when it pertains to local search that might not...
by Eddie Hill | Aug 3, 2017 | Content Marketing
Word of mouth advertising is one of the oldest, but most effective forms of advertising. Simply put, it is the means of one person telling another person something about your business. It has always been one of the most powerful tools to have as an advertising medium....
by Eddie Hill | Jul 28, 2017 | Social Media
Video content will soon reign as king of content by 2019. Experts agree video is no longer an option as it will become 80% of internet traffic. Even if you have a local offline business where you may not need to market on Instagram or Twitter, your business belongs on...
by Eddie Hill | Jul 21, 2017 | Online Marketing, Online Reputation
In an ideal world, the tremendous amount of time, money, and energy you spend in building a great business; educating your audience about it; attracting them to your company; and finally turning them into paying customers would be rewarded by a long, profitable...
by Eddie Hill | Jul 13, 2017 | Online Marketing
Content is your most powerful marketing tool; but like any tool, one must learn how to use it before it can be effective. If you’re looking to persuade your site visitors to do business with you, there are certain things you need to add to your copy to make it work....
by Eddie Hill | Jul 7, 2017 | Online Marketing
Anyone who owns a business or is trying to sell a product wants to know the answer to this question. After all, if you know how to motivate people to buy, then you should have no trouble boosting your sales, which is the ultimate goal. When times were much simpler the...
by Eddie Hill | Jun 29, 2017 | Online Marketing
Bring together any group of marketers and ask for their opinion on customer referral programs. There is a great chance that you will hear a universal chorus of approval. Customer Referral Programs are a win-win for your company. They’re a free way to generate leads....
